We’re happy to announce the release of Sarah Ellen, the newest Genesis theme available for purchase in our online store. Sarah Ellen is designed for female bloggers who want to integrate with WooCommerce and the ZipList recipe plugin. It seems today’s woman has something to say and something to sell, so we wanted to make it easy for them by having SEO friendly Genesis theme designed for blogging with WooCommerce bundled in and ready to go. Sarah Ellen comes with nine different color ... Read More
Wordpress Themes
Friday’s Marketing Roundup: Good Reads for March 14th
Happy Friday! We're back again with a quick update on this week's interesting articles on WordPress, SEO, social media, and usability. It's been a bit of an action packed week, so I have a few more links that normal. The WPwatercooler continued to mix up education and entertainment for online viewers on Monday and two days later Sucuri further educated and protected the world of CMS with an excellent article on recent brute force attacks. On Thursday Carrie Dils launched out a new Genesis ... Read More
Seven WordPress Performance Tips for the Everyday User
I enjoy reading through our contact inquiries because I get to read what every day people find painful about their websites. Some of these comments come in without solicitation while others are given when I specifically ask what they don’t like about their current situation. When the topic of poor website performance comes up, people already know their website is slow. Some people suspect the issue is theme related, some suspect their existing host is a dinosaur, and others simply know their ... Read More
Customizing Image Elements in WordPress
When it comes to customizing WordPress themes I generally have an easier time of it changing CSS or tweaking the PHP code than I do modifying image elements of the theme. That's probably because I'm not a graphic designer. Fortunately you don't have to be a graphic designer to be able to customize the image elements of your Genesis themes. If that was a requirement I'd be sunk. What Are Image Elements? What do we mean by image elements? These are the portions of your theme that are ... Read More
Friday’s Marketing Roundup: Good Reads for November 22nd
Happy Friday! It's that time to review this week's interesting blog posts, news and articles. Our content includes a variety of articles from DMCA notices to design best practices for a website's home page and landing pages. We've also thrown in a video from Matt Cutts and some great goodies on Schema. If you're interested in getting involved in the WordPress community face to face, we've included a list of upcoming WordCamps and the live WordSesh event. So without further ado, the ... Read More
Event Marketing and Promotion With WordPress
We’re happy to announce the release of Erling, an event WordPress theme that was just added to our stock theme store. This Genesis child theme was designed for event marketing and promotion, so it can accommodate websites for conferences and trade shows. Erling's Functional Highlights Six color options Multiple page layouts Multiple sidebars HTML5 markup Mobile responsive Optional speaker images Optional sponsor logos Call to action widgets Featured post ... Read More
CSS Basics of the Genesis Framework
If you are doing any work online you should have a basic understanding on CSS and how it works. Regardless of whether you are simply writing content for someone else's website, running your own website, or looking to get into customizing and developing websites with the Genesis theme framework, the ability to fine tune how things are displayed with some CSS basics will set you apart from the crowd and make your work more professional. CSS, which is an acronym for Cascading Style Sheets, works ... Read More
Introducing Patrick: A Jazzy DJ Website Template
We’re happy to announce the release of Patrick, the newest WordPress template added to our theme store. This Genesis child theme was designed for DJs and other music professionals who need a solid DIY website option that was designed to be hip and local SEO friendly. Since this DJ website template is built on Genesis, it is not only a functional website template, it is secure and mobile responsive. We’ve built our theme demo to illustrate a typical DJ website. The demo includes common content ... Read More
Introducing Joshua: a Genesis Blog Theme
We’re happy to announce the release of Joshua, the newest blogging template added to our Genesis theme store. This Genesis child theme was designed for bloggers who want to use images to help tell their story. We’ve set the Joshua theme demo up as a travel blog, but in reality it could be used for any type of blog that places an emphasis on images. The home page rotator and inner page headers are designed to keep the visitors’ eye focus on the images. Similar to our Lisa Marie theme, this ... Read More
Time is Running Out to Purchase Our Genesis Developer License at the Reduced Introductory Rate
When we launched our theme store I had not planned on making a developer license available. After we had multiple requests from theme buyers, I broke down and offered a developer license for an introductory rate of $249.95. I thought I’d give it a whirl and see if anyone was interested. To my surprise, there were a lot of people interested. It sold and it sold more than I expected. We’ve had excellent feedback from buyers and this makes me even happier. Flash forward over a year later and ... Read More
A Stunning WordPress Theme Designed for ‘Gorgeous’
We’re happy to announce the release of Lisa Marie, the newest template added to our Genesis theme store. The new Genesis child theme was designed for hair salons and day spas, although it could really be used for any website that places an emphasis on images. The home page rotator and inner page headers keep the visitors’ eye focus on the images. The WordPress theme is designed to draw you in and capture your attention. Early reviews have called this theme “stunning” and I’m thrilled with ... Read More
When You Buy WordPress Themes Are You Buying the Theme Design or the Theme Support?
Chris and I have an internal debate on the growth of our theme store and what in particular what is driving that growth. Chris feels people buy theme support and not the theme itself. I believe people buy WordPress themes based on design and it is an emotional decision. For many buyers, theme support is an after thought. Part of this debate is due to our roles in the theme development process. I work on the design and Chris works on support in our forum. Or maybe we just think in two ... Read More
Friday’s Marketing Roundup: Good Reads from the Week Ending June 28th
It's Friday and that means it's time for another weekly roundup. Today we found excellent posts on WordPress security and choosing trustworthy themes and plugins to a beginner's guide on pairing fonts. You'll also find must reads on content marketing mistakes, how to spot links that could be harming your website and why quality over quantity is always best for SEO. Ready to read and take action? Web Design and WordPress Free WordPress Food, Recipe and Restaurant Plugins - These ... Read More
23 Tools for Customizing WordPress Themes
There are tons of tools that can help simplify the process of customizing WordPress themes. In fact, the tools are far better than they were just a few short years ago. If you are kicking around the possibilities of starting to customize themes then this list I've put together will save you some headaches. Hopefully you will be able to avoid some of hassles that I went through over the years. These days I work exclusively on Mac's. In fact, I made the decision when I got to the point where ... Read More
The Anatomy of a Child Theme
When it comes to WordPress theme customization there are two main approaches. Traditionally, because WordPress is open source you'd just make your edits directly to the theme itself. Very early on the WordPress core developers added the ability to use a child theme. A child theme inherits all of the templates and functionality of the parent theme while allowing you to modify the parent theme output because the child theme files supersede the parent theme files. Advantages of Using Child ... Read More
A Great Tool for Finding WordPress Themes and Plugins
Have you ever stumbled across an awesome website or blog and wondered if it was built using WordPress and if a stock theme was used? Yep, I thought so. You’re not alone. We all do it. The grass always looks greener on someone else's website, so we are on an never ending path of finding WordPress themes and plugins. Back in 2011 a little website called What WP Theme is That? was launched. This simple, but super cool website allows you to quickly locate the theme of any WordPress website and ... Read More
Friday’s Marketing Roundup: Good Reads from the Week Ending June 7th
Happy Friday! Welcome back to another weekly roundup post. This week you will find interesting articles on WordPress plugin creation, resources for the upcoming Genesis 2.o release, how to tweaks for WordPress themes and more. On the SEO side of things there were some great posts on SEO misconceptions, Google authorship, and negative SEO. There is always a lot of great information to read in the world of internet marketing! Ready to get reading? Here we go... Web Design and WordPress A ... Read More
Introducing Elbe Blake: WordPress Marketing Templates Designed for Real-World Marketers
We're happy to announce the release of Elbe Blake, the twenty-fourth template added to our premium WordPress theme store. We believe WordPress marketing templates should be designed for real-world marketers and this one certainly was. If you've been to our website before, this template might look familiar. It was used on Web Savvy Marketing's website. We recently updated the look and feel of our own website and we decided to convert our older theme into a WordPress template for marketers. It ... Read More
Introducing Augustus: A Cost Effective Option for Financial Advisor Website Design
We are happy to announce the release of Augustus, one of our newest Genesis child themes. Augustus is an ideal solution for financial advisors, planners, and firms who need a DIY option for WordPress website design. Augustus is a premium WordPress theme that overlays on the Genesis Framework so it is feature rich, functionally robust, and very secure. WordPress is a perfect solution for financial planners and advisors, because it allows tech savvy financial professionals to manage their own ... Read More
Friday’s Marketing Roundup: Good Reads from the Week of May 10th
We are back with another weekly roundup post. At the end of the week, we like to roundup some of our favorite posts from around the web and share them with you. This week we have information on WordPress Child Themes and helpful Google Chrome extentions as well as great posts on content marketing and how to rank content in 2013. Ready? Let's get to it! WordPress and Web Design How to Fix the Error Establishing a Database Connection in WordPress - This error can be frustrating. Find out ... Read More
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