When I first started the company seven years ago, I did everything myself and everything was done manually. It wasn't long before I realized I had to find and set up some WordPress automation tools to keep me sane. Over the years I've tried a lot of plugins, SaaS products, and tools. Many have come and gone, but a few good ones have stuck around and I'm very thankful for them. There is a false belief that marketing and selling on the internet is quick and easy. Well it isn't. There are a lot ... Read More
WooCommerce
Are You Struggling with eCommerce and SEO?
This week I had the opportunity to visit Bob Dunn’s Do the Woo Podcast, where he and I chatted about eCommerce and SEO on episode 13 of the show. While the show is typically focused on WordPress and WooCommerce, our discussion was not specific to WordPress or the WooCommerce plugin. The podcast episode covered SEO techniques that apply to all eCommerce websites built with or without WordPress. The eCommerce and SEO Podcast If you’re struggling with getting eCommerce and SEO right on your ... Read More
What is WooCommerce?
If you’re considering launching an online store, you’ll be presented with many software options for building out your storefront. These choices, while initially will feel like a windfall, can quickly feel overwhelming due to the multitude of ecommerce options available. Today I’d like to walk through one very popular solution and present an overview of what is WooCommerce and why you might want to consider it for creating an ecommerce website. So What is WooCommerce Really? WooCommerce is a ... Read More
Get Social With bbPress, BuddyPress, and the Genesis Framework
We've received a lot of inquiries, tweets, and messages on what's coming next in our theme store and after a few month hiatus, I'm happy to report we have a new theme released and ready for usage. Our latest theme, Caroline, is now available and it's full of lots of functional goodness. Instead of integrating our theme into one or two major plugins, we decided we'd go full out crazy and style it to support four very popular plugins. When you purchase Caroline, you'll receive a premium ... Read More
Introducing Sarah Ellen: A New Genesis Blog Template With Integrated WooCommerce
We’re happy to announce the release of Sarah Ellen, the newest Genesis theme available for purchase in our online store. Sarah Ellen is designed for female bloggers who want to integrate with WooCommerce and the ZipList recipe plugin. It seems today’s woman has something to say and something to sell, so we wanted to make it easy for them by having SEO friendly Genesis theme designed for blogging with WooCommerce bundled in and ready to go. Sarah Ellen comes with nine different color ... Read More
Friday’s Marketing Roundup: Good Reads for January 10th
Happy Friday and happy 2014! We're looking forward to another exciting year in the land of internet marketing. With all the changes that occurred last year, 2014 looks like it will be an adventure. This week was a busy news week. Product updates were released for Genesis and Gravity Forms, while a new WordPress app framework called AppPresser arrived. On the search side of things, Google shakes up the blogger community by wiping away many of those pretty author images in search and Yahoo ... Read More
25+ Considerations for Selecting a WordPress eCommerce Solution
Over the last six months we’ve seen a huge increase in the number of inquiries for WordPress eCommerce. I have no idea why, but the trend is something I can no longer ignore. It seems everyone wants to sell online and they want to use WordPress eCommerce. The misperception of WordPress being completely free and easy is enticing more and more people to launch online stores. They tend to believe WordPress can help them make instant cash from selling their products online. WordPress does make ... Read More
Friday’s Marketing Roundup: Good Reads from the Week of May 24th
It's that time again. Time for another weekly roundup! Each week we roundup some of the best posts for the week on the topics of WordPress, web design, SEO and more. This week we have a little bit of website inspiration, useful WordPress plugins, and what you need to know about the latest Penguin update from Google. Get ready to dig in! Here we go... WordPress and Web Design 6 New WooCommerce Extensions and Updates - You will find 6 new extensions and updates on 2 popular extensions on ... Read More
Friday’s Marketing Roundup: Good Reads from the Week of April 19th
It's that time again! Time for another weekly roundup post. This week we rounded up some of our favorite blog posts on the subjects of WordPress, web design and search engine optimization. You will find great information on common WordPress SEO mistakes, why you need to hire a user experience manager, why long content is trending and even how to promote your new blog post. Ready to learn? Check out these posts. WordPress and Web Design WordPress SEO Mistakes - Learn how to avoid ... Read More
Do What Makes You Happy
The Little Theme Store That Grew Up Late in 2011 Chris Cree (you might know him from his rock star support in our forum) suggested we launch a theme store. Being the overly opinionated and bullheaded woman that I am, I quickly dismissed his idea. After all, inside my head I kept thinking “we build custom WordPress themes - we do not sell stock themes.” Chris, knowing me like he does, just waited and brought up the idea again at another time. When I ignored him a second time, he retreated but ... Read More
Web Savvy Marketing
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