Google Search Console is a must have account for owners of blogs and websites. It is critical for SEO because it helps webmasters understand Google’s view of their website or blog. And the great tools inside Google Search Console don’t stop at reporting. Google also provides multiple data points and suggestions for resolving issues you may not have even known existed. When I first discovered Google Search Console I was thrilled. I was fascinated by the data it provided and it has only gotten ... Read More
Schema
Maximizing SEO in WordPress With Yoast
On any given week, I talk a lot about maximizing SEO in WordPress. This discussion takes place with prospects, existing clients, and even fellow WordPress developers. While there are many great tools available, the majority of WordPress users are simply not maximizing SEO in WordPress. In some cases people are simply not sure where to start. In other cases, people have installed an SEO plugin and have forgotten to configure it or to even use it. The sad part of this is optimizing content ... Read More
Setting Up Google Authorship in WordPress
Google authorship is not new, although I find many people (and companies for that matter) are completely unaware of its existence. While us WordPress nerds jumped on the authorship bandwagon quickly, normal people know little about it or the benefits Google authorship offers. Trust me when I say Google authorship is highly beneficial. I know this because I’ve had clients tell me it made a difference and it encouraged them to retain Web Savvy when they were seeking web design services. One ... Read More
HTML5 Updates are Here!
HTML5 updates are rolling out! While all of our new WordPress themes are being coded in HTML5 at the start, we have well over twenty Genesis themes that were coded before the Genesis framework was capable of HTML5 coding. Over the last few months we’ve been working very hard to upgrade all of our themes to HTML5. As of today, I’m happy to report that the following Genesis child themes have been converted to HTML5 and these themes are immediately available for purchase or download if you ... Read More
Looking Ahead to Marketing in 2014 Means Looking Back at 2013
It’s mid-December and everyone is busy with year-end preparations. Projects are wrapping up and new ones are kicking off as companies try to execute their 2013 goals or begin to prepare for 2014. This flurry of activity has kept us all very busy. My calendar is constantly full of calls or meetings, while my email seems to be a never-ending circle of activity. As I push forward through prospect and client discussions, I myself look back at 2013. I think about what we’ve accomplished and I ... Read More
Friday’s Marketing Roundup: Good Reads for November 22nd
Happy Friday! It's that time to review this week's interesting blog posts, news and articles. Our content includes a variety of articles from DMCA notices to design best practices for a website's home page and landing pages. We've also thrown in a video from Matt Cutts and some great goodies on Schema. If you're interested in getting involved in the WordPress community face to face, we've included a list of upcoming WordCamps and the live WordSesh event. So without further ado, the ... Read More
A New WordPress Theme for the Country Girl’s Online Storefront
We’re happy to announce the release of Susanne, our newest Genesis theme available for purchase in our online store. Susanne is designed for internet savvy ladies who would like to create an online store to sell their crafts and homemade items. Our Susanne demo utilizes WooCommerce and the theme is pre-styled for creating and managing an online storefront. We selected WooCommerce, because the codebase lightweight, secure and reliable. Another nice feature is that Susanne and WooCommerce both ... Read More
Non-Profit Website Design That Would Even Make My Aunt Happy
I’m thrilled to announce the release of Patricia, a non-profit WordPress theme that was just added to our stock theme store. This Genesis child theme can be utilized by not for profit organizations, charities, and foundation websites. Our firm offers pro bono services for non-profits, but we have a limited amount of charities that we can help each year. This has always bothered me because non-profit website design is important and we need to help make a difference. In creating Patricia, I ... Read More
25+ Considerations for Selecting a WordPress eCommerce Solution
Over the last six months we’ve seen a huge increase in the number of inquiries for WordPress eCommerce. I have no idea why, but the trend is something I can no longer ignore. It seems everyone wants to sell online and they want to use WordPress eCommerce. The misperception of WordPress being completely free and easy is enticing more and more people to launch online stores. They tend to believe WordPress can help them make instant cash from selling their products online. WordPress does make ... Read More
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