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The Ultimate SEO Checklist for Website Redesigns

05.23.17 Website Development

The Ultimate Website Redesign SEO Checklist

This week I had a call with a small business owner who is launching a website redesign in WordPress. He asked me how can we best preserve his existing SEO and makes sure he doesn’t lose any search ranking in the transition. Right away I replied that this was a fabulous question. We then chatted about common mistakes that occur and how we can prevent them from happening with this website redesign project. Here is the scary part about this conversation: I rarely am asked about this until the ... Read More

StudioPress Sites and You

01.27.17 Website Development

StudioPress Sites: The Who, What, and Why

This month the Rainmaker Digital team is rolling out a brand new offering called "StudioPress Sites and holy cow they might just have something special here. I've long been a fan of StudioPress and the Genesis Framework and was even a beta user for Genesis back in the day. When the Rainmaker Platform arrived I dug into that as well and was highly impressed with the beautiful admin panel and ease of use. Let's hit the hottest questions on StudioPress Sites so you can get the rundown on what ... Read More

The What and Why of Google Search Console

01.24.17 Search Engine Optimization

The What and Why of Google Search Console

Google Search Console is a must have account for owners of blogs and websites. It is critical for SEO because it helps webmasters understand Google’s view of their website or blog. And the great tools inside Google Search Console don’t stop at reporting. Google also provides multiple data points and suggestions for resolving issues you may not have even known existed. When I first discovered Google Search Console I was thrilled. I was fascinated by the data it provided and it has only gotten ... Read More

What Really Matters in Technical SEO

08.26.16 Search Engine Optimization

Technical SEO for WordPress: What Webmasters Need to Know

Basics of Technical SEO Technical SEO can sound really intimidating. But don’t worry, because it doesn’t have to be scary at all! Technical SEO simply refers to “things” that are related to code, settings, and servers. It includes things you can see and things you can’t see. Today I'm going to primarily focus on those items you can discover and fix, which means you can "see" them online. What I like about technical SEO is it focuses on discovering issues and fixing these problems. All ... Read More

Geek

11.08.11 Website Development

Stand Back! The Geeks Are Coming

Last night I met with a business partner named Scott.  Scott is an engineer and his engineering brain loves SEO.  I’ve been teaching SEO 101 while we build Scott’s website.  Last night as we moved from SEO 101 to SEO 201, Scott couldn’t understand why I didn’t do this with every client.  The truth be told, 99% of my clients don’t care.  They pay me to make sure their website and SEO are taken care of and they don’t want to worry about it. We All Make Mistakes Very few clients have Scott’s ... Read More

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