Many years ago I had a friend suggest I launch a podcast. I dismissed it and dismissed the idea each time someone else mentioned the same idea to me. In my mind there were tons of podcasts in the WordPress industry and I just didn't want to be another one. Then over the 18 months I spent more and more time teaching and educating people on search engine optimization. I spoke at conferences, wrote eBooks, published online courses, and wrote a lot of blog posts. My world started to become more ... Read More
SEO Advice
Are You Missing the SEO Basics for WordPress? Let Me Tell You Why Your Website is Underperforming
So many users feel their website is underperforming and they wonder if they're missing the SEO basics for WordPress. After working with lots of WordPress website owners, I can validate they are indeed missing the basics! These users thought WordPress was supposed to be super SEO friendly and they thought they would add an SEO plugin and rank on page one. Yet their websites or blogs don’t rank well in search engines and they can’t figure out why. This is especially true if that little dot ... Read More
SEO Coaching and that “Come to Jesus” Moment
This week I had a SEO coaching call with a law firm. It’s a service I offer to WordPress website owners and it is actually something I really enjoy. The client was a referral from another WordPress developer. The website was a number of years old and it had not had many updates in recent years. It was originally developed by another developer who specialized in legal website design, which sadly, ended up giving the client a sense of false confidence. After spending about 20 minutes ... Read More
Friday’s Marketing Roundup: Good Reads for December 20th
Happy Friday! It seems everyone is settling down the for the holidays and the internet is slowing to a crawl. Before you head off to that holiday event, take a moment and check out our list of interesting blog posts, news and articles. Our content this week includes a variety of articles from best practices to reviews of SEO changes in 2013. I think my favorite posts are those that talk about my beloved WordPress community. Carrie Dils writes a raw post about her year in 2013 and Matt ... Read More
DIY SEO or Professional SEO Consultant?
What’s your SEO approach? Are you a do-it-yourself SEO or did you hire an SEO consultant? DIY SEO can be great because it is a whole lot cheaper than hiring an SEO professional. And even better, since you are your own SEO expert, you are in control of everything. On the flip side, DIY SEO can also be very time consuming and it can lead you down a dark path of destruction without you ever even knowing. It can also give you a false sense of security and make you believe you know enough to be ... Read More
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