Late last year Search Engine Roundtable posted an article about the usage of tabs, accordions, and hidden content in websites. This article was a quick overview of how these design elements will negatively affect SEO within a website. The article seemed to lie under the radar and most people missed it. It’s so far under the radar, I haven’t heard much about it since I read the post in November. I decided this topic needed further discussion because a lot of designers and website owners are ... Read More
Search Engine Friendly
Do You Need an SEO Advocate?
Your Website Can Be a Maze of Hidden SEO Issues Over the last month I’ve been helping a client with search engine optimization. Normally we help clients with both website development and SEO, but this time the website was already in process by a large firm in another state. The client reached out to me because the web development firm did not have anyone on staff that is knowledgeable about SEO. As the client prepared to launch their beautiful new website, we started to discover critical SEO ... Read More
Free Website Audit: Everyone Deserves a Great Website
The new year is upon us and its time to get ready for a successful 2013. We're kicking the year off by offering our website audit for free to website visitors. This fifteen page report will assist you in evaluating if your website ready for the year ahead. Why Perform a Website Audit? We believe in the power of the Internet and we believe anyone can turn their website into a profit center. It just takes a little introspection, some knowledge of web design and SEO, organization, and a lot of ... Read More
Should You Ditch Your Website & Developer?
When I first started my business, I thought projects would be clearly defined as web design or SEO. Oh was I wrong. Projects, like clients, come in a variety of shapes, sizes, and colors. What may start out as a simple SEO project may lead into a full-blown website development. And this migration isn’t because I’m pushing web design on clients, it’s because the client has significant limitations with their existing website. Since I run into this often, I'm sure the average website owner does ... Read More
Internet Marketing is a Battlefield
Winning the Internet Marketing War Requires a Marketing Recognizance Mission, Bulletproof Armor, and a Strategic Plan of Attack Make no mistake, internet marketing is a battlefield. You’re going to war against a million other websites and you need to have sufficient weaponry to compete and to walk away unscathed. You need to know your enemy, you need armor for proper defense and you need a clearly defined plan of attack to win the online battle. When was the last time you performed a ... Read More
Migrating a Website Owner Through the Five Stages of Grief
In college I was a Psychology major until I realized I’d have to reach a PhD level education to obtain a job with any real earning potential. That meant staying in college and thousands more in student loans. With much sadness I switched career paths and moved into a world of technology. Flash forward twenty years and I now claim to be an Internet marketer who spends many hours as a WordPress designer and an SEO expert. I love what I do, yet still miss my first love of Psychology. Recently my ... Read More
A Good Blog Title is Like Wrapping Paper on a Present
I always loved Christmas as a child and love it today as an adult. It is filled with family, great food, and presents. As a child I liked the family and presents; as an adult I love all three. The difference is as a child I liked to receive presents and as an adult I like to give them. While I probably didn’t care much about the wrapping paper as a child, I do as an adult. I think the wrapping paper and presentation should be as good as the present itself. Gifts for adults need perfect corners, ... Read More
Are You Calling Me Ugly? The Quest for Seach Friendly URL’s
Successful Internet marketing and search engine optimization involves a large-scale project that includes a number of steps, tasks, and owners. Keeping the process in check and the plan moving forward takes experience and attention to detail. One of the most common elements of the plan that can be forgotten or missed is the use of quality URL’s that are search engine friendly (SEF). Ugly or Just Confusing? Some may question if a given URL can be ugly, but to Google and other search ... Read More
Web Savvy Marketing
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